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Category: Visual Communications

Brain…

Thriving Creativity

28 Jan 20206 Jul 2020
Our culture promotes a stereotype that creators like writers and entrepreneurs must sacrifice everything—food, sleep, relationships—for the cause. Long hours, sacrifices, and courageous decisions take a toll, and exhausted people…
Business Communications…

5 Love Lessons to Use In Your Business Videos

14 Feb 2013
Happy Valentine's! Enjoy this fun advice from Lynn Ruby of Ruby Marketing, from Greater Phoenix SCORE. 5 Love Lessons to Use In Your Business Videos. Related articles Lesson 1: You…
Collaboration…

Photo conversation

1 Feb 201215 Jan 2012
"This is the photo that launched a thousand ships, the photo that inspired VoiceThread. It might be the greatest photo ever taken." (An unidentified founder of VoiceThread) You might agree!…
Books…

Book Design Part I: Judging Your Book by Its Cover

18 Jan 201224 Jan 2012
"Don't judge a book by its cover." It means don't assume your first impression of a person is accurate, but that doesn't apply to books! Potential buyers won't give your…
Change the World…

Branding the New Year

31 Dec 201130 Dec 2011
My favorite book designers had a brainstorm. They said, "For many people, 2011 was not such a good year in so many ways . . . . But to be…
Collaboration…

Google and the Great Pumpkins

31 Oct 201131 Oct 2011
The  Google doodle team outdid themselves today with thousand-pound pumpkins. They're thinking fun, creativity, teamwork, company spirit. And I'm thinking Typography! I enjoyed this article and additional behind-the-scenes footage from…
Humor…

Friday Flick: Geese

28 Oct 201128 Oct 2011
Yes, geese. You only need 15 seconds for this one, though you'll probably replay it. This might not strike your funny bone the way it hit at our house, but…
Entrepreneur…

Do You Look like a Writer?

25 Oct 201125 Oct 2011
Naturally, I teach my students to write, but what gets more attention is inspiring them to look employable. Before job fairs and interviews, I've taught men to choose, tie, and…
Advertising…

Friday Flick: Real Beauty

24 Jun 201125 Jun 2011
Even if you've seen this classic commercial, it's a great reminder that what we see in certain environments bears no resemblance to reality. It's also a reminder that some revisions…
Advertising…

Your Brain on Ads

14 Jun 201114 Jun 2011
Take a therapist who trained her daughter to watch media, including ads, with critical attention. Now imagine this daughter, Maya Cueva--already a journalist while still a teenager--not only applying that…
Change the World…

Friday Flick: Virtual Choir

3 Jun 2011
We're so glad Eric Whitacre did not make it as a pop star. Here's a TED talk on his composing and creating influences: Mozart and a fan on YouTube. It's…
Art Books…

Book Surgeon

30 May 2011
"Book doctor" may be one of my roles, but you should meet The Book Surgeon! More than a typical altered book artist, Brian Dettmer literally carves books into new designs,…

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