Brain… Don’t think of a purple giraffe (and what else not to say) 31 Jan 20154 Jul 2016 A company I admire allowed an employee to blog, "You probably don't want to come to our conference, but here's why I think you should." Really? I don't want to…
Business Communications… 5 Love Lessons to Use In Your Business Videos 14 Feb 2013 Happy Valentine's! Enjoy this fun advice from Lynn Ruby of Ruby Marketing, from Greater Phoenix SCORE. 5 Love Lessons to Use In Your Business Videos. Related articles Lesson 1: You…
Advertising… The Worst Birthday Card Ever 8 Sep 201213 Oct 2012 I'm excited to be turning 50 soon, and my friends are celebrating early--even Aetna. They sent a card: "Happy Birthday!" it says, with fourteen lighted candles. It says "aetna" in…
Books… You Talkin’ ta Me?? 13 Jan 201215 Jan 2012 The invitation arrived: wouldn't I love to drive a brand-new Medicare-funded scooter?! "We've seen it time after time. "People who are reluctant to use any mobility assistance because they think…
Collaboration… Google and the Great Pumpkins 31 Oct 201131 Oct 2011 The Google doodle team outdid themselves today with thousand-pound pumpkins. They're thinking fun, creativity, teamwork, company spirit. And I'm thinking Typography! I enjoyed this article and additional behind-the-scenes footage from…
Books… A Newsletter Worth Reading 7 Jul 2011 One e-mail newsletter I actually read is BK Communiqué from Berrett-Koehler Publishers. They publish engaging nonfiction, and their newsletters not only promote their own releases, they usually include interesting publishing…
Advertising… Friday Flick: Real Beauty 24 Jun 201125 Jun 2011 Even if you've seen this classic commercial, it's a great reminder that what we see in certain environments bears no resemblance to reality. It's also a reminder that some revisions…
Advertising… Your Brain on Ads 14 Jun 201114 Jun 2011 Take a therapist who trained her daughter to watch media, including ads, with critical attention. Now imagine this daughter, Maya Cueva--already a journalist while still a teenager--not only applying that…
Books… How Do I Know? 6 Jun 2011 A friend asked today, "How do I know if anyone wants to read what I'm going to write?" Great question! Here are my first three thoughts about that: 1) You…
Baby Boomers… Have you seen this woman? 26 Apr 201126 Apr 2011 Photographer Bruce Davidson took this photo of a teenaged girl holding a kitten 50 years ago. Now as he receives the Outstanding Contribution to Photography award, he would like to…
Blogging… A Word about Copyright 2 Apr 201122 Apr 2011 My composer son believes in copyright karma. In high school, while pirated music surrounded him, he could have played his iTunes around the clock for two weeks straight without duplicating a track,…
Blogging… Warning to Fellow Bloggers 31 Mar 201131 Mar 2011 A word to the wise: whatever you blog about, never stray into that dangerous topic territory known as Ice Cream. If you blog about Ice Cream, the purveyors of Ice…
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